Detours, an importer and retailer of clothing and gear for bicycling enthusiasts, enlisted J2 to bring their growing business to the web for the first time.  In a short timeframe and on a small budget, we were able to provide a complete solution that includes web-based inventory management, full-featured e-commerce capabilities, and hosting services.

The Detours online store includes features typically found only on much larger sites, including advanced search, product recommendations, customer reviews, and e-mail notification of product updates.  The site creates a sense of professionalism and projects a high standard of customer service without sacrificing the unique personality and passion of the business owners.